Right Price For Your Ottawa Home - Id, Ego and Superego

Posted on November 14, 2008 
Filed Under Listing and Selling Your Home, Valerie Zinger

Freud aside, the right price for your home is not what your emotional investment is in the house.  Yes, you love the house and put a high value on all the very personal time and attention you put into the house and yard, how this reflects on you as a person and what status the house gives you in the community, but….

Your ego investment in the house may far outstrip the market value.  Some examples where ego gets in the way of setting a market price may be:

1.  The rocks that you hauled in from the lake and set up as a rock garden - your rocks, your cottage.  For the buyer - just a rock garden - no emotional attachment. 

2.  The baby’s room with special murals, lettering on the wall, and the baby’s name on the door.  The graphic zebra in this picture is adorable and great work but, for the buyer with no children - a removal hassle - negative value.

3.  The colour purple on the walls that matches the sofa that you are taking with you and all the coats of paint it took to get the right shade.  For the buyer - several coats of primer and white to erase your purple - negative value.

4.  The pigeon coupe that you built and that housed your much-loved award winning homing pigeons.  For the buyer - the cost and yuk factor to remove the coupe.

Your realtor can tell you what is getting in the way of setting a realistic value for your home.  It is a tough message to deliver and a much tougher message to hear.

Set your ego aside when you set the asking price.

Photo Credit:Room by Color:  graphic Zebra @  http://www.flickr.com/photos/danielleblue/199705090/in/set-72157594198881145/

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